A man at his front door opens a just-delivered package, delighted.

Hello from Origamy

What this blog is, what Origamy is, and what we'll be writing about.

Origamy is a customer decision platform: events come in from your product, and decisions — who to message, what to say, when to say it — come out, automatically. It replaces the usual CDP + engagement platform + orchestration stack with one system, and the data plane can run entirely inside your own infrastructure.

This blog is where we write it down as we build it:

  • Engineering notes — how the pipeline, identity resolution, and the self-hosted data plane actually work. Start with the architecture overview.
  • Product updates — what shipped, what changed, and why.
  • Decisions — the trade-offs behind the product, honestly told.

If you want to try Origamy, join the waitlist at origamy.io. If you’d rather read code-adjacent material first, the developer docs are the right door.

— Nathan